Crowne Plaza Partners with Rickie Fowler in New Campaign
April 16, 2012 Leave a comment
Crowne Plaza® Hotels & Resorts announced today the launch of a multi-media advertising campaign starring PGA TOUR professional Rickie Fowler. The upscale hotel brand has signed Fowler for the 2012 golf season and will execute a multi-channel campaign designed to elevate the fresh, contemporary spirit of Crowne Plaza Hotels & Resorts. One of the most recognizable and stylish golfers on the PGA TOUR, Fowler will appear in television, print and online ads showcasing his unique personality. The broadcast spot titled “It’s Good to be Rickie,” launches April 14 and brings to life the comfortable accommodations, numerous amenities and value propositions offered by Crowne Plaza Hotels & Resorts for business and leisure travelers alike. Read more of this post






